Un desafío extremo… ¡llevarlo hasta el desierto! Junto a la escuela de pilotos de Jordi Gené diseñamos una experiencia que aprovechaba todas las posibilidades del entorno para que pudiesen comprobar las prestaciones de cada vehículo. Los periodistas, que vinieron en pequeños grupos durante 10 días, aprendieron al máximo con increíbles test drives en las dunas del Sáhara y en pistas off road. Además, disfrutaron de varias actividades, como un paseo en camello, e incluso, durmieron en haimas.
¡Una presentación a prensa inolvidable!
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