Transgourmet brings Its centenary celebration to Málaga
Transgourmet Ibérica celebrates 100 years of history. And it is doing so in the best possible way: looking to the future without forgetting the journey that brought it here. To mark this milestone, the company has entrusted SOMOS Experiences with bringing to life a national tour of experiential events, which has already made stops in cities such as Girona, and will continue its route across Spain with upcoming events in Burgos, Tarragona, Gran Canaria, and Madrid.
Málaga recently became the heart of the celebration
The agency team transformed the Palacio de Ferias y Congresos into a stage designed to move, connect, and give thanks. Over 600 guests — employees, families, clients, suppliers and institutions — came together to celebrate the past, present, and future of the brand.
A flexible and distinctive staging
Each event on this tour has been conceived as a unique experience, yet all share a common essence: a sustainable and modular staging, created with eco-efficiency and reuse in mind. Our team designed a format that not only adapts to different venues and audiences but also reduces environmental impact without compromising on creativity or visual appeal. From reusable structures to recycled materials and optimised logistics, the scenic design reinforces Transgourmet’s tangible commitment to sustainability.
Málaga: a clear statement of intent
The event reaffirmed Transgourmet’s commitment to Andalusia and its contribution to the region’s economic and social development. It was a heartfelt way to thank stakeholders — employees, clients, and suppliers — for being a key part of the company’s journey. It was also an opportunity to share a forward-looking vision based on ongoing innovation, adaptability, and leadership in the food distribution sector.
“Alimentando historias: the inspiration behind the centenary
The centenary slogan, “Alimentando historias”, is much more than just a phrase; it’s the philosophy that inspired the 360º design of the entire experience, which included:
• Intergenerational activities
• Spaces to share and reflect
• A meaningful atmosphere
• A strong focus on sustainability