PREZERO EXECUTIVES CONVENTION

In the space of one day, we set ourselves up in the venue to organise a training session that went beyond the corporate and exceeded the expectations of the executives. On this occasion, the event focussed on presentations delivered by the likes of football legend and expert in leadership, Jorge Valdano, and culminated in a dinner in the prestigious Urrechu restaurant.

Our Communications team at SOMOS Experiences improved the experiences of the attendees by creating an app that acted as a hub for all the essential event information: the agenda, speakers, locations, transfers, nearby parking, contact information and relevant documentation. This tool helped the event to run smoothly and elevated it to the next level.

The app included interactive features that allowed attendees to ask questions in real time and participate in surveys, providing crucial data on transfer and translation needs to aid in organisation. In order to drive networking opportunities, we incorporated a list of attendees with the option to send private messages, while push notifications kept everyone informed at every moment.

Lastly, the app contained an archive with summaries of the event, photos and videos. The result was more than satisfactory: more than 90% of the attendees downloaded the app and benefitted from all its features, ensuring the convention was a resounding success.