Margarida Cepeda rejoins SOMOS Experiences as new Head of Strategy and Business Developement

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SOMOS ExperiencesBusiness DevelopementMargarida Cepeda

The SOMOS Experiences team, in its commitment to raising quality and experience, continues to expand by adding new talent to its teams. In this context, the agency has reinforced its business development division with the reincorporation of a profile already known to the company: Margarida Cepeda, who has rejoined as Head of Strategy & Business Development.

Margarida Cepeda joined SOMOS Experiences in 2022 in the midst of the group's growth, as Strategic Account Director. After a year away from the work environment for personal reasons, Margarida returns to SOMOS Experiences to bring a more strategic perspective and focus on new business, adding an extra layer of complexity to her previous position.

"I face this new stage with more energy than ever! I believe that this is a time when we are becoming increasingly aware of the power of live events, the strength of the emotional and the added value that events and communication represent in marketing strategies", comments Margarida enthusiastically.

A strategic profile within SOMOS

In her professional experience, despite starting in the bio-health sector, Margarida has developed a large part of her career in the events and communication sector, designing and planning the strategy of both top level clients and other agencies in the industry.

Thanks to her knowledge of the industry and her ability to detect new opportunities, Cepeda is a decisive profile for the growth of SOMOS Experiences, as well as for the loyalty of clients through the design of tailor-made strategies, covering their needs with a more global approach.

"We no longer talk about individual business lines, but rather we believe in the power of effectively combining the different capabilities we offer with the real needs of the client and the strategic plan of the companies. We want to create more personalised, tailor-made relationships with different points of view of the business, and move away from the commodity of production. We want to stop adding and start multiplying!", explains Margarida.

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